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SEO/GEO Optimization
SEO strategies should be intricately designed to target relevant keywords that resonate with the client's ideal customer profile. Complementing this, a well-structured pay-per-click campaign enhances visibility while driving traffic to the site.
The synergy between SEO and PPC is essential; while SEO focuses on organic search presence, PPC can provide immediate results and visibility, ensuring that the brand stays top-of-mind for potential customers.
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